Twitter Makes More Mobile Ad Revenue Than Apple, Facebook
Data aggregator and forecaster eMarketer has released a US mobile advertising projection that shows Twitter making more mobile ad revenue than mobile ad network Millennial Media, as well as Facebook...
View ArticleFoursquare to Let Brands Talk to Users Who've Checked In Most
Foursquare will start letting businesses capitalize on the enthusiasm of customers who've checked in repeatedly by rolling out a way to message them.See it on Scoop.it, via Advertising Now
View ArticleSurvey: Facebook Ads Purchased Mainly For Awareness, Not Leads
A recent AdAge survey posed the question – “What do you use Facebook ads for?” The answer was most certainly not to generate sales leads; an answer that came in next to last place.See it on Scoop.it,...
View Article20 Most Creative Environmental Ads
Like it or not, we're bombarded with advertisements from companies encouraging us to purchase the latest and greatest products they have to offer each and everyday. Slick magazine ads and TV...
View Article3 low-cost Facebook campaigns that worked | Socialmedia.biz
Our startup, SocialAppsHQ, already has conducted a number of successful social media campaigns on Facebook for our clients. Here's a summary of the app campaign results for Harley Davidson, Reethi...
View ArticleThe Top 5 Digital Marketing Trends for 2013
5 Digital Marketing Trends for 2013 are here reported. Read on...See it on Scoop.it, via Advertising Now
View ArticleQR Codes are dead!
The QR Code. A 15 years old technology. A concept that remains more a flash than bang. That is unable to mantain its promises. Read on...See it on Scoop.it, via Advertising Now
View ArticleJohn Cleese on Creativity | Ads of the World™
"Telling people how to be creative is easy - being creative is difficult."See it on Scoop.it, via Advertising Now
View ArticleGillette Preps Ad Campaign Around Annual Mustache Movement | News -...
gillette is readying a push around movember, the yearly movement to grow facial hair for prostate-cancer awareness.See it on Scoop.it, via Advertising Now
View ArticleRory Sutherland: Sweat the small stuff | Video on TED.com
TED Talks It may seem that big problems require big solutions, but ad man Rory Sutherland says many flashy, expensive fixes are just obscuring better, simpler answers. To illustrate, he uses...
View ArticleToxic Culture | Adbusters Culturejammer Headquarters
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View ArticleAdvertising on LinkedIn: Your Guide for 2013
Learn the ins and outs of advertising on LinkedIn in order to get the maximum click-through rates for your ad. Here's a quick guide.See it on Scoop.it, via Advertising Now
View ArticleInspiration Gallery #066 – Creative ads | From up North
Many designers seek inspiration in the initial stage of a project to get their creative juices flowing and/or to get updated with the latest trends in graphicSee it on Scoop.it, via Advertising Now
View ArticleCannes Lions 2010 | Outdoor | bumbumbum
At this moment I'm sitting in Cannes by the Croissette with my laptop looking over at the Palais of the Cannes Lions Advertising Festival 2010. And in spirit ofSee it on Scoop.it, via Advertising Now
View Article5 Things Lady Gaga Can Teach Marketers About Community Building
What do Lady Gaga and direct-to-consumer marketing have in common? The answer is a lot.Building communities all starts with finding a common thread that brings people together.See it on Scoop.it, via...
View ArticleMercedes AMG Uses Sportscar to Bake Christmas Cookies « Branding Magazine
Mercedes has, once again, come up with an innovative video during the Christmas season.See it on Scoop.it, via Advertising Now
View ArticleBMW Makes a Genuine Holiday Ad With Real People « Branding Magazine
BMW has shown us that not only does its product take us where we truly want to be, but also that a brand can show emotion and a bit of holiday spirit without distributing an utterly fake and...
View ArticleCreate The Rainbow: Make Your Own Skittles Commercial « Branding Magazine
It is pretty hard to create something new and unseen, specially because we live in a time where everything depends of a good commercial.See it on Scoop.it, via Advertising Now
View ArticleHeineken’s Interactive Bottle Wall Brings People Closer « Branding Magazine
Celebrating its 140th anniversary, Heineken has set up an interactive light installation outside the Heineken Experience museum in Amsterdam.See it on Scoop.it, via Advertising Now
View ArticleWhat Does the Future Hold for Display Advertising? | Social Media Today
Display advertising is a marketer’s dream.See it on Scoop.it, via Advertising Now
View ArticleYouTube's 20 Most-Watched Ads of 2012 • Highsnobiety
1. Nike Football: My Time is Now2. Pepsi Max & Kyrie Irving Present: “Uncle Drew”3. The Bark Side: 2012 Volkswagen Game Day Commercial Teaser4. The Next Big Thing is Already Here – Samsung Galaxy S...
View ArticleThe Ad Contrarian: Advertising's 5 Biggest Lies: Best of 2012
Among our fellow citizens, it is commonly believed that we ad hacks get paid to lie. While I am not prepared to stipulate, I do concede that sometimes we don't quite tell the truth, the whole truth,...
View ArticleThe funniest campaign this year: Africa For Norway - Osocio, The best of...
The Africa for Norway campaign is very successful. Lots of views on YouTube. Great buzz on various social media channels. And BBW World did an item about it.See it on Scoop.it, via Advertising Now
View ArticleAccusation of plagiarism against Saatchi & Saatchi | werbewoche
Agency Ogilvy & Mather Germany is not very pleased with the fork-motif that Saatchi & Saatchi has created for Unicef. Managing Director Ulrich Tillmanns speaks of plagiarism. The Zurich-based...
View Article10 Trends That Are Shaping Global Media Consumption | Global News -...
here, 10 trends that are shaping media consumption in traditional and emerging media markets.See it on Scoop.it, via Advertising Now
View ArticleHere's One Advertiser Who Swears Mobile Ads Work: Obama
Digital team claims medium helped overcome Romney's October surgeSee it on Scoop.it, via Advertising Now
View ArticleGlobal ad industry grapples with new spending trends
LONDON (Reuters) - Some of the world's top advertising and marketing chiefs will meet in Moscow this week to exchange ideas on the best ways for the $450 billion industry to capitalize on a still...
View ArticleTalking Back – Top Five Advertising Trends | Nielsen Wire
The overall advertising environment in 2009 was fairly gloomy with slashed budgets and revised strategies to address the new reality. However, that didn’t stop the industry from evolving, and the...
View ArticleFacebook Stops Its Long-Awaited Ad Network Before It Starts (For Now)
No AdSense rival, at least not quite yet.See it on Scoop.it, via Advertising Now
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